Year: 2017-18 | Client: Tata Sky, India | Platforms: Phone and Tablet (iOS, Android), Responsive Web
Tata Sky is a leading Direct-to-Home service provider in India.
Our biggest challenge here was to refocus the services they provide in their new Multi-Screen Applications design. We carefully planned a detailed process to get the most profitable design out of it.
Plan & Envision
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Define a shared product vision for the new Tata Sky Mobile app
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Understand who the target users are
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Define the key features and determine a first draft of the new information architecture
In this project, I have worked with a team of 7 designers in our global design team, located in HK, Sydney, Madrid, and Stockholm office.
We have truly maximised the benefit of multi timezones to deliver the product seamlessly.
High level navigation
User flow
Some early wireframe screens:
Mockup
iPhone
iPad
Android Phone
Android Tablet
The overall result was positive and good feelings raised from our relationship with the client. We achieved the targeted goals and discovered new solutions that improved our expectative.
Role: Lead designer (iOS mobile app), Wireframe, Visual Design, Interactive Prototype
Feel free to contact me to see more about this project 🙂